The Middle School Program offers students, their parents, teachers and the community the opportunity to participate in an innovative enterprise education unit.

The program introduces students to enterprise education through an intensive learning experience. The program was developed for middle school students to bridge the transition from primary to high school. It is flexible in delivery and can involve a single class or the whole cohort.

The Program challenges participants to work together to create a community with its own currency, bank, mini businesses, market and governance system. 

Students have the opportunity to observe people, goods and services in their local shopping centre. They gather ideas to incorporate into their own enterprises and market days.

Role playing the part of the customer, students will learn they can choose when, where and what to buy or when acting as proprietors, that they have to control costs and meet customer demands to succeed in a competitive market.

Participating in a simple Sandwich Shop simulation, students will discover why a basic sandwich with ingredients costing a few cents needs to sell commercially for many times that amount.

The simulation will help students to understand the following concepts: ingredients, product, design, quality, market, cost, production, operation, marketing, profit, loss, break even, supply, demand, goods, services, resources, capital, labour, resources and overheads.

The program enable students to apply the knowledge and skills learned at school to challenges they will face in life beyond the classroom. 

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