Tertiary program

The ABW program for tertiary level students allows students to operate a virtual business, make decisions and mistakes, compete against their peers, and learn a range of skills that will serve them well in their chosen career. It’s suitable for students across a range of disciplines, whether they intend to establish a business, or simply to work in one. It’s also an excellent opportunity for students to apply the skills they are learning during tertiary study to a practical business situation and build confidence.

The program

Participants form teams of 4-10 and assume important roles in general management, operations, marketing or finance to run a virtual company. They’ll make important business decisions as they compete against other participating teams.

Simulated environments available include:

Manufacturing

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Take over and run a facility that manufactures sporting goods.

IT

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Implement an IT solution that improves performance.

Hospitality

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Take over and run a full-service hotel and increase revenue.

Retail

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Run an owner-operated consumer electronics store.

Café

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Run a small café in a very competitive marketplace.

A minimum of 40 students (4 x 10) is suggested however, when 60 or more participate, it generates a larger number of companies and increases competitive spirit.

Student tasks

  • Step into a role in general management, operations, marketing or finance
  • Compete against other teams
  • Make environmental decisions
  • Complete case studies
  • Write a company report
  • Create a product, process or service
  • Give an oral presentation
  • Produce a video commercial
  • Mount a trade display

Skills & learning

  • Business concepts – supply and demand, profit and loss
  • Work as part of a co-operative team
  • Problem solving
  • Apply mathematical ideas to real life situations
  • Learn about the monetary system
  • Improve communication skills
  • Explore future career interests
  • Prepare for adult life in the community

Secondary School program

The ABW program for secondary students is an intensive but enjoyable experiential learning experience over one or more weeks that complement the students’ regular curriculum.

  Learn more

Tertiary program

The ABW tertiary program allows students to operate a virtual business, make decisions and mistakes, compete against their peers, and learn a range of skills that will serve them well in their chosen career.

Learn more

Primary School program

Help primary students to develop team skills, self-worth, a work ethic, respect for others and a sense of community responsibility. Our enterprise programs allow them to learn about themselves and the adult world around them in an exciting hands-on way.

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