Tertiary program

The ABW program for tertiary level students allows students to operate a virtual business, make decisions and mistakes, compete against their peers, and learn a range of skills that will serve them well in their chosen career. It’s suitable for students across a range of disciplines, whether they intend to establish a business, or simply to work in one. It’s also an excellent opportunity for students to apply the skills they are learning during tertiary study to a practical business situation and build confidence.

The program

Participants form teams of 4-10 and assume important roles in general management, operations, marketing or finance to run a virtual company. They’ll make important business decisions as they compete against other participating teams.

Simulated environments available include:

Manufacturing

Take over and run a facility that manufactures sporting goods.

IT

Implement an IT solution that improves performance.

Hospitality

Take over and run a full-service hotel and increase revenue.

Retail

Run an owner-operated consumer electronics store.

Café

Run a small café in a very competitive marketplace.

A minimum of 40 students is suggested however, when 60 or more participate, it generates a larger number of companies and increases competitive spirit.

Student tasks

Step into a role in general management, operations, marketing or finance
Compete against other teams
Make environmental decisions
Complete case studies
Write a company report
Create a product, process or service
Give an oral presentation
Produce a video commercial and/or web page
Mount a trade display

Skills & learning

Business concepts – supply and demand, profit and loss
Work as part of a co-operative team
Problem solving
Apply mathematical ideas to real life situations
Learn about the monetary system
Improve communication skills
Explore future career interests
Prepare for adult life in the community

Secondary School program

The ABW program for secondary students is an intensive but enjoyable experiential learning experience over one or more weeks that complement the students’ regular curriculum.

Tertiary program

The ABW tertiary program allows students to operate a virtual business, make decisions and mistakes, compete against their peers, and learn a range of skills that will serve them well in their chosen career.

Primary School program

Help primary students to develop team skills, self-worth, a work ethic, respect for others and a sense of community responsibility. Our enterprise programs allow them to learn about themselves and the adult world around them in an exciting hands-on way.